Use code SHIPFREE at checkout on orders over $39.99!

Geno Biggi, family, and guests cutting the ribbon to open Rose Biggi Avenue

Horseradish “Maven” Honored by City

20 years after Rose Biggi passed away, the City of Beaverton held a ceremony celebrating her achievements. The Mayor of Beaverton, Denny Doyle, led the effort and acknowledged Rose’s contributions to the city by naming a street in her honor. Her street, “Rose Biggi Avenue,” now runs adjacent to the land where she started her company. “The Biggi family has been an important part of Beaverton’s history. It is a privilege to officially recognize the opening of this new street that honors Rose and her legacy,” said the mayor. On that day, four generations of family members attended the ceremony – including Rose’s son, Geno, who helped pioneer the specialty mustard industry and is now in the Specialty Foods Hall of Fame.